In this NSERC funded applied research project Invoke Media, a Vancouver-based digital agency specializing in Web, Mobile and social app development partnered with SIM Centre researchers Celeste Martin and Jonathan Aitken to develop an e-Cookbook for the television show, Eat St. on Food Network Canada. Eat St., is a fast paced show about food truck culture, showcasing the delicious street food and the interesting characters that run the carts. The project entailed creating and designing an e-Cookbook that would complement their existing app and showcase a series of curated recipes from season 03 of the show.
Over the course of 12 weeks in late 2012, RAs Amanda Wangen and Kieran Wallace, led by Celeste Martin researched, explored and gained valuable knowledge about the possibilities of digital publishing for the e-Cookbook niche. Through several phases of research, online surveys, prototype building and user testing, the students created a richly interactive digital publication. This project provided Invoke Media with not only a ready-to-commercialize product but also a production workflow and template for future collections of recipes that can be extended to multiple platforms, allowing our industry partner to benefit from Emily Carr's expertise in ebook design.
